Renee Friedrich is the Co-Owner and Sales Leader of The Friedrich Real Estate Group powered by eXp Realty, which is based out of beautiful El Dorado Hills, a suburb of Sacramento, CA.
In 2007, right in the midst of Sacramento's major downturn, Renee joined her husband Maic in the real estate business. Maic had been steadily building his business since 2004 by being active in the community and working within his sphere of influence. Fortunately, one week in early 2008, Maic asked Renee to clear her schedule to attend a training event that was coming to Sacramento. This would ultimately change their lives. With their coach's help, they were able to help 48 families that first year working with him in 2008.
Because Renee loved being active in the community and making a difference where they lived-worked-and played, Renee joined the Junior League of Sacramento, a non-profit women's civic organization. Renee served on the board for several years and was then asked to lead the organization as the President in 2014-2015. This affiliation has helped Renee and Maic expand their Sphere of Influence exponentially as well as allowed them to continue to focus their business on giving exceptional service to people they know and that trust them in the community.
Every year, approximately 50% of The Friedrich's business comes from their Past Clients and Sphere. Furthermore, with the mentorship and guidance of their coaches over the years, they have been able to build systems for engaging other business pillars including agent to agent referrals, expired listings, online lead sources, and most recently, they have added a farm in their community.
In 2016, Maic and Renee ventured out from their previous brokerage and opened a satellite office with eXp Realty of California, Inc. which is a cutting-edge, agent-owned cloud brokerage. In their first year with eXp Realty, Maic and Renee were awarded the Icon Agent Award, which is production based coupled with recognizing giving back to the local and agent community. Renee and Maic are also Outstanding Life Members of the Sacramento Association of Realtors Masters Club, placing them in the top 5% of Realtors. Renee and Maic live in El Dorado Hills, CA with their two boys, Dominik and Alexander. Renee credits coaching with not only great guidance to build their business and Team each year but also with creating amazing friendships, training opportunities that help the Team be more effective within their business and life all while instilling the importance of commitment and excellence within her two boys.