Holiday Gifts Are Not the Only Hot Things Right Now
Black Friday is behind us and holiday gifts are flying off the shelves in stores and online. Unlike last year, however, there's another type of buyer that is very active this winter – the homebuyer.
Each month, ShowingTime releases their Showing Index, which tracks the average number of appointments received on active U.S. house listings. The latest index revealed:
The same report indicates showings increased in every region of the country:
Why is the traffic more active?
One of the main reasons buyer traffic has increased year-over-year is that mortgage rates have fallen dramatically. According to Freddie Mac, the average mortgage rate last December was 4.64%. Today, the rate is almost a full percentage point lower!
There are first-time, move-up, and move-down buyers actively looking for the home of their dreams this winter. If you're thinking of selling your house in 2020, you don't need to wait until the spring to do it. Your potential buyer may be searching for a home in your neighborhood right now.